CONSUMER PSYCHOLOGY   [Archived Catalog]
2020-2021 Greensburg Campus Catalog
   

PSY 1620 - CONSUMER PSYCHOLOGY


Minimum Credits: 3
Maximum Credits: 3
This course examines the psychological factors that influence the way consumers select products and services. Ways to influence buying patterns are examined.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SNC Elective Basis


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