THEORIES OF PERSUASION   [Archived Catalog]
2019-2020 Greensburg Campus Catalog
   
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COMMRC 1111 - THEORIES OF PERSUASION

Minimum Credits: 3
Maximum Credits: 3
This course surveys theories of persuasion that have been articulated during the twentieth century. It seeks to compare and contrast research about how the spoken word and the visual image influence public belief and action.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SNC Elective Basis
Course Attributes: Global Studies


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