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COMMRC 1111 - THEORIES OF PERSUASIONMinimum Credits: 3 Maximum Credits: 3 This course surveys theories of persuasion that have been articulated during the twentieth century. It seeks to compare and contrast research about how the spoken word and the visual image influence public belief and action. Academic Career: Undergraduate Course Component: Lecture Grade Component: LG/SNC Elective Basis Course Requirements: PREQ: COMMRC 0310 or COMMRC 1124
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